Content Head

Posted 10-Jan -2018

Seniority Level

Medium

Employment Type

Full Time

About this position

You will be responsible for creating, improving and maintaining content to achieve our business goals. Your duties will also include sharing content to raise brand awareness and monitoring web traffic and metrics to identify best practices. Ultimately, you should be able to oversee all marketing content initiatives to ensure customer engagement, brand consistency and positive customer experience.

Responsibilites

    • Develop content strategy aligned with short-term and long-term marketing targets
    • Collaborate with marketing and design teams to plan and develop site content, style and layout
    • Create and publish engaging content Edit,proofread and improve writers’posts
    • Liaise with content writers to ensure brand consistency
    • Optimize content according to SEO
    • Use content management systems to analyze website traffic and users engagement metrics
    • Manage content distribution to online channels and social media platforms to increase web traffic
    • Develop an editorial calendar and ensure content team is on board
    • Ensure compliance with law (e.g. copyright and data protection)

Responsibilites

    • Proven work experience as a Content manager
    • Hands on experience with MS Office
    • Basic technical knowledge of HTML and web publishing
    • Knowledge of SEO and web traffic metrics
    • Familiarity with social media
    • Excellent writing skills in English
    • Attention to detail
    • Good organizational and time-management skills
    • BSc degree in Journalism, Marketing or relevant field

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